At Ford Motor Company the best example of a project would be the creation of something like a concept car. While the design and engineering of a vehicle headed for production could be considered a project, a production vehicle will be produced in hundreds of thousands of units. However a concept car is usually very unique and are usually only made in one to a few units. Ford designs concept cars that are primarily made to show or hint at a new futuristic design direction while also showing off the newest and latest technology as well. An extensive amount of time is put into making a concept car and there are some very specific details that have to be met during a concept car's development. There are various different tasks that need to be done to finish a concept car in development. The tasks include hiring the right team that would be needed to fulfill all of the specifications and getting a hold of all the raw materials needed. A lot of concept cars are made just for show and aren't meant to be driven out in the real world, therefore a lot of the engineering in a concept car is just "smoke and mirrors." However under the leadership of Ford's President & CEO Alan Mulally, concept cars now coming out of Ford will be vehicles that are scheduled to be produced. Mr. Mulally feels that it is better to build a concept car of a vehicle that they plan on producing rather than just being for show only.The only recommendation we have would be for Ford to keep that pledge, of making concept cars that will most likely make it into showrooms sometime in the future.
